Jason Moore

Jason is a technologist and an expert in the contractor space. He joined Cognitive Contractor in 2020, just after the acquisition of RoofSnap, where he was a partner and COO for 5 years. Jason is an extremely versatile player with expertise in operations, automation, brand development, design, marketing, sales, and technology. Additionally, he spent 10 years in commercial roofing, building business relationships around property management and providing solutions for his customers. At Cognitive Contractor, Jason is focused on developing the brand as well as building relationships with clients and partners.

What's the Difference Between Lead Gen & Branding?

Learn How to Prioritize your Marketing Efforts

When we talk about marketing in the contractor...

NSLI - The Metric of Sales Performance

Net Sales Per Lead Issued

First of all, consider calculating NSLI for your entire sales team as a...

The Actual Value of your Leads

Lead Sources

For contractors servicing residential homeowners, let’s take a look at some of the...

Know Your Numbers

Leads Per Month

How many leads come in each month? Think about your business. On average, how many...

Sustainable Success

Utilize Metrics

Let’s start with metrics. If you're not measuring it, you can't improve it. If...