Data-Driven News: Marketing Strategy

Sustainable Success

Utilize Metrics

Let’s start with metrics. If you're not measuring it, you can't improve it. If...

How Do You Win?

Now That You've Caught Up

So, you're like, “Dang! OK? I got some nuggets and now I'm going to...

Campaign with Confidence

How Does Data-Driven Marketing Work its Magic?

 

Why Data-Driven Marketing Matters

Leveraging the Power of Data

How does it work? Let’s take a look at the process and how it can...

"Win the Storm" using Data & Technology

Breakout Session - WTS 2021

This year, Josey Parks will present with a look back into how...